"Coyote vs. Acme" has been saved.
Ketchup Entertainment has acquired the worldwide rights to "Coyote vs. Acme" from Warner Bros. Pictures. The film stars John Cena and Will Forte.
Gareth West, CEO of Ketchup Entertainment, said in a statement to The Hollywood Reporter on Monday: “We’re thrilled to have made a deal with Warner Bros. Pictures to bring this film to audiences worldwide. Coyote vs. Acme is a perfect blend of nostalgia and modern storytelling, capturing the essence of the beloved Looney Tunes characters while introducing them to a new generation. We believe it will resonate with both longtime fans and newcomers alike.”
Cena previously said about the film, "There's a lot there and everyone's perspective is different. We don't own the film. That's the tough part about this business, you do have a sense of ownership because you invest heart and soul. And [director] Dave Green and everybody involved, we made what we thought was a good movie. I would have liked to seen it given a chance, but I'm just one person. And if it was shelved, I would have to think that it was shelved for the right reasons and it was a good business decision. I think I would have tremendous regret and shame if I look back on the legacy of the movie and it was shelved for reasons other than that. So I have to believe in the process. And I love the movie, my heart and soul is in there, but it's somebody else's project to do what they want with and they've chosen accordingly."
The film was shelved in 2023.
