WWE has filed for a new trademark.
On August 16, WWE filed to trademark "Damage CTRL" for entertainment services.
CTRL is, of course, a common abbreviation of the word control. It is currently unclear how WWE will utilize this trademark going forward.
Full description:
Mark For: DAMAGE CTRL trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.
You can keep up with all the trademark news in the world of wrestling by utilizing Fightful's search engine.