WrestleMania 38 Axxess just got futuristic.
In a new press release from C4 Energy, it was announced that the popular energy drink company will be partnering with WWE to bring hologram-style meet and greets to Dallas for WrestleMania 38 Axxess.
C4 Energy is taking their social content creation to Dallas with a next-level experiential hologram activation at WrestleMania.
C4 Energy is redefining the traditional “meet & greet” with a technology-imbued hologram consumer activation at the WWE Superstore. Featuring technology never used before in the U.S., the 7ft., 180o, fully interactive hologram will transport your favorite WWE Superstars - Roman Reigns, Bianca Belair and Montez Ford - into Axxess, allowing fans a chance for a once-in-a-lifetime content moment.
Or if you’d rather some solo content, step into “the ring” with C4 Energy’s video activation, offering next-level, commercial grade video content from a fully programmed 360o, $125,000 robotic arm.
This is another step in the WWE/C4 Energy partnership that was announced last July. In that partnership, the C4 Energy Athlete roster was bolstered by adding WWE Universal Champion Roman Reigns, Bianca Belair, Montez Ford, and NXT Women's Champion Mandy Rose.
Fightful will have live coverage of both Night One and Night Two of WrestleMania 38, as well as a post-show on our YouTube channel.