Seth Rollins says calling the WWE World Heavyweight Championship the work-rate title is underselling it, as the goal is to make it as big as any other belt.
Rollins defeated AJ Styles to win the title at WWE Night of Champions. Both leading up to this crowning moment and in the early stages of Rollins' reign, it has been emphasized that the new title will be the workhorse championship. Rollins already defended the gold against Damian Priest on the June 5 episode of WWE Raw, and he has made it clear that he's open to facing any potential challenger.
Speaking with Mark Andrews on My Love Letter to Wrestling, Rollins responded to the notion that the WWE World Heavyweight Championship will be the work-rate title. He made it clear that the goal is to build the championship and make it as big as any other title in wrestling.
“I think just kind of calling it the work-rate title is a little bit underselling it. At the end of the day, the title exists because our roster is so chock full of talent. There’s just too much to have one champion that’s not around very much, and so I think the fact that we had so many worthy contenders, people that could hold this championship, I think that is the reason the title exists. If we had a weak roster and things weren’t good and stuff wasn’t hot, it might be fine just to have one champion who wasn’t around, didn’t want to make live events, but that’s just not the case. We’re selling out left and right, we’re hot, from here to Jeddah, Saudi Arabia, Paris, France, Mexico City, it doesn’t matter. We’re just selling out left and right, and we need to have a World Heavyweight Champion on the men’s side to represent that level of competition. So I think we’re going to put in the work to build this title to be as big as any championship in wrestling. We’re not naive and think that we don’t need to put that work. We know that it needs to happen. But we’ve got the roster, and the guys and the crew who are willing to put in the time to make it feel as big as it is," Rollins said.
Bron Breakker recently challenged Rollins to defend the title against him. More information is available here.
AJ Styles previously noted that it was hard to argue at the WWE Wrld Heavyweight Championship wasn't a secondary title. Check out his comments here.
Click here to see what Rollins had to say about winning the WWE World Heavyweight Championship.
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