WrestleMania XL was a huge success for WWE.
On Tuesday, April 9, the company issued a press release to celebrate that success, noting that WrestleMania XL drew the highest gate in company history. The gate for WrestleMania XL was up 78% from WrestleMania 39, which previously held the record for the highest gate in company history.
Furthermore, WrestleMania XL viewership was up 41% from WrestleMania 39, which also previously held a viewership record for WWE.
Also, merchandise sales at WrestleMania XL were up more than 20% from the previous year. The event was also the most socially viewed WrestleMania of all time, recording over 660 million views over the two day event. Sunday, April 7 was also the most-viewed day in history for WWE's YouTube channel.
From WWE:
WrestleMania XL Becomes Most Successful Event in WWE History
WrestleMania XL in Philadelphia Shatters All-Time Gate, Viewership, Merchandise, Fan Event & Social Records
STAMFORD, Conn.--(BUSINESS WIRE)--WWE, part of TKO Group Holdings (NYSE: TKO), today announced that WrestleMania XL became the most successful and highest-grossing event in company history.
Highlights include:
GATE: WrestleMania XL broke the previous record set by WrestleMania 39 by 78 percent, with 145,298 in attendance at Lincoln Financial Field over two nights. The event drew fans from all 50 states and 64 countries worldwide.
VIEWERSHIP: WrestleMania XL viewership was up 41 percent across both nights versus last year’s record-setting audience.
MERCHANDISE: In partnership with Fanatics, merchandise sales were up more than 20 percent versus the previous record set at WrestleMania 39.
SPONSORSHIP: WrestleMania XL featured the first-ever ring mat sponsorship with PRIME Hydration.
FAN EVENT: WWE World at WrestleMania, in partnership with Fanatics Events, is now the highest-grossing and most-attended fan event in company history.
SOCIAL: WrestleMania XL became the most socially viewed WrestleMania of all time, with over 660 million views consumed over the two days. WWE’s YouTube channel saw its most-viewed day in channel history on WrestleMania XL Sunday with more than 67 million views in 24 hours.
SMACKDOWN: Friday Night SmackDown at Wells Fargo Center drew the largest gate in SmackDown history.
RAW: Monday Night Raw at Wells Fargo Center drew the largest gate in Raw history.
NXT: Stand & Deliver was the most-attended NXT event ever with 16,545 in attendance at Wells Fargo Center.
The record-breaking event was highlighted by the highly anticipated in-ring return of Dwayne “The Rock” Johnson and “The American Nightmare” Cody Rhodes’ triumphant victory over Roman Reigns.
If you missed anything from WrestleMania XL, catch up on the event by visiting Fightful's results section.
