WWE applied to trademark terms that have been successful for them in the past and have seen current-day success through evolution.
WWE applied to trademark In Your House, which was a successful pay-per-view brand for the company back in the 90s and is resurfacing in June of this year as an NXT TakeOver event. NXT TakeOver: In Your House will take place on June 7, 2020. Learn more at this link.
For Goods & Services: Entertainment services, namely, a show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information
WWE also applied to trademark Sister Abigail, a term that is still used to this day as Bray Wyatt's finishing maneuver, and many fans are still hopeful that we will one day see a character interpretation of Sister Abigail on television. There was a brief point in September of 2017, where Bray Wyatt was going to play Sister Abigail in a match with Finn Balor's Demon, but Wyatt came down with an infection, believed to be the mumps, that kept him away from the TLC 2017 card.
The Sister Abigail character is now portrayed as Abby The Witch, one of the puppet characters in the Firefly Fun House.
For Goods & Services: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
Another trademark news, Zack Ryder, now known as Matt Cardona, recently trademarked internet champion. Learn more at this link.